Stefan Heikhaus appointed as gamescom's new director, shaping the future of the world's largest gaming event

The German Games Industry Association (game) has announced that Stefan Heikhaus will serve as gamescom’s next director. He will be responsible for the development of gamescom and its satellite and content formats. gamescom is the world's largest event for games, attracting hundreds of thousands of visitors to Cologne and millions more online. Stefan Heikhaus has a long career as a marketing specialist in the games industry and technology companies. He succeeds Christian Baur, who left game in October. gamescom is crucial for the games industry and has played a significant role in the policy sphere, including the introduction of federal games funding. Stefan Heikhaus is excited about the opportunity to shape the ongoing development of gamescom and highlights the importance of events like gamescom for the digital media industry.